Beaumont & James combine the sartorial heritage of their London roots with the vibrancy of the modern British design scene and the colourful flair seen in Europe.

Beaumont & James is a unique fashion accessory brand that was founded in 2017 by two brothers, Alex and Toby. The brand was inspired by the unpredictable weather in their city, and their desire to blend the classic European style with traditional British fashion. The founders had undeniable passion and enthusiasm for their new venture. We then set about working closely with them to bring their idea to life, and it was clear from the beginning that this was a concept with real potential.

It started with formulating the brand strategy that would resonate with their target audience, fashion-conscious individuals who appreciated a classic, yet modern style. A visual identity that expressed the brand's unique personality and values was then formed. Using bright colours and bold typography, inspired by the fusion of European and British style that the brand represented.

Since the launch of the brand, Beaumont & James has grown significantly. Having gained a loyal following among fashion-conscious consumers, while the product range has expanded to include a wide variety of accessories. They have also attracted attention from retailers around the world, and now have an active presence in many major fashion markets. Perhaps most notably, the founders have become regulars at the fashion shows in New York and Milan, a testament to the brand's success and growing influence in the fashion industry.

Designed at Hello.